There are several logo variations you can choose from. You'll notice we have two types:
- Outline: works best on a plain background with no competing imagery behind it.
- Solid Knockout: works best over an image.
The outline or the solid rectangle background must always be visible. This graphical element is apart of the logo and should never blend into the background (leaving only the Real wordmark visible).
We have 2 approved colors: Chalk (white) and Onyx (Black). These styles and colors offer the best visibility and legibility when incorporated or layered into a marketing piece. Any other logo style and color falls outside of Real’s brand guidelines and should be avoided.
You can access these logos within our Brand Elements portal inside Marketing Center. Scroll to the logo section on the page and download the format that works best for your needs; PNG, JPG, WebP, or EPS (Vector File).
View the logo examples below to see how the Real logo should look against light backgrounds and dark background.