9 Ways to Earn Income at Real (US Agents)

There are 9 different ways an agent can earn income while working for Real.

• Learn more here: rebrand.ly/Real_8ways

As an agent, you can earn income by: 

1. Making Commission on closing transactions 
2. Stock Purchase Plan 
3. Stock Purchase Plan Bonus Incentives
4. Stock awards for capping 
5. Elite Agent production awards 
6. Elite Agent Cultural award 
7. Revenue Share income 
8. Attraction Shares
9. Real Title Joint Venture

8 Ways to Earn Income at Real as a Real Agent

Note: Canadian differences are denoted in blue text where appropriate. Where no difference is indicated, amounts are the same but in CAD.

1. COMMISSION PLAN

Real’s commission split is one of the most competitive in the market.

2. STOCK PURCHASE PLAN (SPP)

Agents are able to set aside a portion of their commission as an investment, to be used for purchases of Real’s shares. This allows Real agents to develop an equity stake in the company they’re helping to build and grow.

All shares in this program are Restricted Stock Units (RSUs) and have a 1-year holding period. 

Standard contributions come from the individual agent’s portion of the commission less any fees in the following amounts:

Shares are purchased based on the closing fair market value, on the last trading day of the month in which the commissions are distributed.

Agents can opt out of the Stock Purchase program at any time, however, they can only opt-in once per anniversary year.  

Additionally, SPP contributions must hit an initial $250 minimum before account funds will be used to purchase stock. For example, if 5% of an agent’s commission contributions only total $205, they will have to wait until $45 more in commission contributions are earned before that money is used to purchase Real stock shares.

3. SPP BONUS INCENTIVES

Every agent who opts into the SPP is eligible to receive a bonus in the following amounts:

All shares in this program are Restricted Stock Units (RSUs) and have a 1-year vesting period. Agents must remain in good standing throughout the vesting period.

4. STOCK AWARD FOR CAPPING

Agents are eligible to earn additional stock awards when they reach the annual cap paid to Real in their anniversary year:

All shares in this program are Restricted Stock Units (RSUs) and have a 3-year vesting period. Agents must remain in good standing throughout the vesting period.

5. ELITE AGENT PRODUCTION AWARD

Real’s top-earning agents are eligible for an additional stock award of 16K shares if they meet one of the following criteria after meeting their annual cap:

a. They pay $6K in post-cap transaction fees

i) They pay $9K CAD in post-cap transaction fees

b. They close more than $500K in deals AND close 10 transactions of $1M in value or greater
**NOTE agents must be the majority agent on transactions of $1 million or above for them to count toward Elite status. Any split to an agent that is 50% or less means the agent is not the majority agent on that transaction. 

All shares in this program are Restricted Stock Units (RSUs) and have a 3-year vesting period. Agents must remain in good standing throughout the vesting period.

All qualifiers must be met within a single anniversary year.

6. ELITE AGENT CULTURAL AWARD

Top earning agents who have achieved Elite Status are subsequently eligible for an additional stock award of $8K if they give back to the entire agent population by teaching monthly topics at the Real Academy. Note: All topics must be approved in advance.

All shares in this program are Restricted Stock Units (RSUs) and have a 3-year vesting period. Agents must remain in good standing throughout the vesting period.

All qualifiers must be met within a single anniversary year.

7. REVENUE SHARE INCOME

Agents who refer agents to Real are eligible for a portion of those commissions. The below revenue share model is unique to Real because higher percentages are awarded for the initial tiers of agents. Real uses a top-down model to reward agents early on, whereas many other brokerages use a bottom-up model.

Sponsoring Agent

You must be listed as the Sponsoring Agent in that Agent's Independent Contractor Agreement. The sponsoring agent, if any, is defined as the Agent who through introduction and explanation of the Company’s business model and potential benefits, in the licensee’s determination, most influenced the contractor to become an agent with the Company.

• PLEASE NOTE: Once the Independent Contractor Agreement is signed, the name listed will not be changed for any reason. This includes but is not limited to divorces or an agent leaving a team.

PRODUCING AGENT POLICY

Agents must be active and pay $450 in splits and/or post-cap fees to Real every 6 months to be considered producing and eligible to receive revenue share. ​​

Grace Period: When you join Real, you can earn revenue share for the first six months - without meeting the producing agent requirement or Tier unlock requirement. This is granted only once (when you first join), it does not repeat after the anniversary date.

Annual Cap: Furthermore, If an agent reaches their annual cap, then the agent is considered automatically producing until their next Anniversary, independent of how much they’ve made in the last 6 months.

In other words, we consider all capped agents automatically producing; the $450 in 6 months rule only applies to non-capped agents.

However, if a capped agent has not paid the $450 in splits and or fees within the six months prior to their Anniversary reset date, they will roll into a non-producing status on their Anniversary reset date.

TIER BUILDING AND BREAKING 

Each tier must be completely filled before an agent can begin earning from their next tier. If a member of the lower tiers becomes non-producing, then the spot must be refilled with a producing agent (or the producing status must be re-obtained) before the earnings can resume on the higher tiers. 

Non-producing agents don’t “break the tree” or keep agents from receiving revenue for producing agents within the same tier. Rather, agents will continue to receive revenue share in the previously determined amounts, they just need to bring in new agents to replace those that have become non-producing.

8. ATTRACTING SHARES

Agents are eligible to earn additional stock awards when they directly attract another agent to Real, and the attracted agent completes their first qualified transaction with a minimum GCI of $2,000.

All shares in this program are Restricted Stock Units (RSUs) and have a 3-year vesting period. Agents must remain in good standing throughout the vesting period.

If you have additional questions, please watch this video. 

If you have additional questions, please email Support at support@therealbrokerage.com. 

9. Real Title Joint Venture 

Real Title’s Joint Venture (JV) provides Real agents with an opportunity to invest in the Real Title business and earn profit sharing income as the business grows. There are two opportunities for investment: One for pre-cappers (which receives profit-sharing payouts 1-2 times annually) and one for post-cappers (which receives profit-sharing payouts quarterly), depending on the rate of profitability.

Pre-Capper Opportunity. Real Title Open Group (RTOG) is the JV designated for pre-capper investment. All agents who choose to invest, contribute just $100, which gives every agent equal ownership in the JV. Because the number of potential agents who can contribute is large, the potential pipeline of deals and subsequent possible payout amounts is high.

Post-Capper Opportunity. Real Title Agency (RTA) is the group designated for post-capper investment. Agent investment in this group is tiered, and tiers start at $500 and max out at $7,500. The tiered approach allows for increasing levels of ownership; the higher your ownership level, the greater the opportunity for payout.

Every title deal that’s shared with Real Title increases the company’s potential profitability and the possibility of investor payout as a result. That’s why JV investors are encouraged to leverage Real Title to process their deals: Whenever an investor refers a deal to Real Title, that transaction is credited to the relevant group. However, payouts are determined by the level of investment and not the number of closings referred to the business to ensure that we remain aligned with RESPA guidance.

Active Real agents licensed in the following states are currently eligible to participate: Texas, Florida, Georgia, Utah, Arizona, Colorado, Nevada, and Tennessee. Each agent that opts-in to the JV has an affiliated business agreement for disclosure of investment in Real Title. 

By increasing the pipeline of deals that come to Real Title, you are strengthening the value of your investments. Whether or not you choose to invest in the JV, referring deals to Real Title helps benefit the overall company and its shareholders.